Bibliography for AB17120 Marketing Principles and Contemporary Practice BETA

Back to list

1
Baines P, Fill C, Rosengren S, et al. Marketing. Fifth edition. Oxford: : Oxford University Press 2019.

2
Baines P, Fill C, Rosengren S. Marketing. Fourth edition. Oxford: : Oxford University Press 2017.

3
Baines P, Fill C. Marketing. Third edition. Oxford: : Oxford University Press 2014.